Marketing (PGA Golf Management) - Bachelor of Business Administration
Students must complete all University degree requirements, which include: General Education requirements, Viewing a Wider World requirements, and elective credits to total at least 120.5 credits with 58.5 credits in courses numbered 300 or above. Developmental coursework will not count towards the degree requirements and/or elective credits, but may be needed in order to take the necessary English and Mathematics coursework.
Note: Students must apply separately to the PGA Golf Management Program for acceptance. Acceptance is limited to the fall of every year.
| Prefix | Title | Credits |
|---|---|---|
| General Education | ||
| Area I: Communications | ||
| Grades of C- or better are required in general education communications courses. | ||
| English Composition - Level 1 1 | 4 | |
| English Composition - Level 2 | ||
| ENGL 2210G | Professional and Technical Communication Honors | 3 |
| Oral Communication 1 | 3 | |
| Area II: Mathematics | ||
| MATH 1220G | College Algebra 2,3 | 3 |
| Area III/IV: Laboratory Sciences and Social/Behavioral Sciences | 10 | |
| Macroeconomic Principles | 3 | |
| Principles of Microeconomics | 3 | |
Area III: Laboratory Sciences Course (4 credits) 1 | ||
| Area V: Humanities 1 | 3 | |
| Area VI: Creative and Fine Arts 1 | 3 | |
| General Education Elective | ||
| MATH 1430G | Applications of Calculus I (Foundation Requirement, must earn a grade of at least C-) 3 | 3 |
| Viewing A Wider World 4 | 6 | |
| Departmental/College Requirements | ||
| Foundation Requirements | ||
| Choose one from the following: 3 | 3 | |
| (If MATH 1350G is taken before MATH 1220G then the Statistics course will satisfy the Area II Requirement and MATH 1220G must be taken as a foundation requirement.) | ||
| Introduction to Statistics | 3 | |
| Statistical Applications | 3 | |
| Business Core: Lower Division (minimum grade of C- required) | ||
| ACCT 2110 | Principles of Accounting I | 3 |
| ACCT 2120 | Principles of Accounting II | 3 |
| BCIS 1110 | Introduction to Information Systems | 3 |
| BUSA 1110 | Intro to Business | 3 |
| Business Core: Upper Division | ||
| BCIS 338 | Business Information Systems I | 3 |
| BLAW 316 | Legal Environment of Business | 3 |
| BFIN 341 | Financial Analysis and Markets | 3 |
| MGMT 309 | Human Behavior in Organizations | 3 |
| MGMT 449 | Strategic Management | 3 |
| MKTG 303 | Principles of Marketing | 3 |
| One of the following: | 3 | |
| Enterprise Resource Planning | 3 | |
| Production and Operations Management | 3 | |
| Project Management in Organizations | 3 | |
| Upper division Economics or Applied Statistics elective from the following prefixes: A ST (excluding A ST 311), ECON | 3 | |
| Upper Division Business elective from the following prefixes: A ST, ACCT, B A, BCIS, BLAW, ECON, ENTR, BFIN, I B, MGMT, MKTG (excluding A ST 311) | 3 | |
| Major Courses | ||
| MKTG 180 | Level 1, PGA's PGM Education Program (Part 1) | 3 |
| MKTG 181 | Level 1, PGA's PGM Education Program (Part 2) | 3 |
| MKTG 280 | Level 1, PGA's PGM Education Program (Part 3) | 3 |
| MKTG 281 | Level 2, PGA's PGM Education Program (Part 1) | 3 |
| MKTG 310 | Marketing Research (Must earn a grade of at least C-.) | 3 |
| MKTG 380 | Level 2, PGA's PGM Education Program (Part 2) | 3 |
| MKTG 381 | Level 3, PGA's PGM Education Program (Part 1) | 3 |
| MKTG 480 | Level 3, PGA's PGM Education Program (Part 2) | 3 |
| MKTG 481 | PGA Golf Management Final Experience | 1 |
| MKTG 489 | Strategy and Policy (Must earn a grade of at least C-.) | 3 |
| Elective in Marketing, upper division | 9 | |
| Electives, to bring the total credits to 120 5 | 3 | |
| Total Credits | 120 | |
- 1
See the General Education of the catalog for a full list of courses.
- 2
MATH 1220G College Algebra is required for the degree but students may need to take any prerequisites needed to enter MATH 1220G first.
- 3
All Foundation Requirement Courses must be taken, or satisfied with transfer credits, regardless of which Mathematics or Statistics course satisfies the Area II General Education course: MATH 1220G College Algebra, MATH 1430G Applications of Calculus I, and either MATH 1350G Introduction to Statistics or A ST 311 Statistical Applications must be completed.
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See the Viewing a World of the catalog for a full list of courses.
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Elective credit may vary based on prerequisites, dual credit, AP credit, double majors, and/or minor coursework. The amount indicated in the requirements list is the amount needed to bring the total to 120.5 credits and may appear in variable form based on the degree. However, students may end up needing to complete more or less on a case-by-case basis and students should discuss elective requirements with their advisor.
A Suggested Plan of Study for Students
This roadmap assumes student placement in MATH 1220G College Algebra and ENGL 1110G Composition I. The contents and order of this roadmap may vary depending on initial student placement in Mathematics and English. It is only a suggested plan of study for students and is not intended as a contract. Course availability may vary from Fall to Spring semesters and is subject to modification or change. Online availability and enrollment may be limited.4
| First Year | ||
|---|---|---|
| Fall | Credits | |
| MATH 1215 | Intermediate Algebra | 3 |
| BCIS 1110 | Introduction to Information Systems | 3 |
| ENGL 1110G | Composition I 1 | 4 |
| Area V: Humanities 1 | 3 | |
| MKTG 180 | Level 1, PGA's PGM Education Program (Part 1) | 3 |
| (Q-Level/Facility MGT 1A) Complete PGA's Qualifying Level, Facility Management 1A (Tournament Ops A, Rules of Golf B, and Career Enhancement B), W.E. Activities If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 16 | |
| Spring | ||
| MATH 1220G | College Algebra 2,3 | 3 |
| BUSA 1110 | Intro to Business | 3 |
| Area III: Laboratory Science Course 1 | 4 | |
| COMM 1115G | Introduction to Communication 1 | 3 |
| MKTG 181 | Level 1, PGA's PGM Education Program (Part 2) | 3 |
| (Teaching and Coaching 1) (Teaching Seminar 2 Days) Complete Teaching and Coaching 1, W.E. Activities, Teaching and Coaching Seminars. If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 16 | |
| Summer | ||
| Summer Internship 1 (3 Months) | ||
| If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 0 | |
| Second Year | ||
| Fall | ||
| MATH 1430G | Applications of Calculus I (Foundation Requirement, must earn a grad of at least C-) 3 | 3 |
| ECON 2110G | Macroeconomic Principles (Satisfies 1st Social/Behavioral Science) | 3 |
| ACCT 2110 | Principles of Accounting I | 3 |
| ENGL 2210G | Professional and Technical Communication Honors | 3 |
| MKTG 280 | Level 1, PGA's PGM Education Program (Part 3) | 3 |
| (Facility MGT 1B) Complete Facility Management 1 B (Business Planning A, Customer Relations A, Golf Car A, Merchandising A, Turfgrass A), W.E. Activities, Level 1 Exams. If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 15 | |
| Spring | ||
| ECON 2120G | Principles of Microeconomics | 3 |
| Statistics Requirement 3 | 3 | |
| Introduction to Statistics | ||
| Statistical Applications | ||
| Area VI: Creative and Fine Arts Course 1 | 3 | |
| ACCT 2120 | Principles of Accounting II | 3 |
| MKTG 281 | Level 2, PGA's PGM Education Program (Part 1) | 3 |
| (Teaching and Coaching 2) (Teaching Seminar 3 Days) Complete Teaching and Coaching 2, W.E. Activities, Teaching and Coaching Seminars. If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 15 | |
| Summer | ||
| Summer Internship 2 (3 Months) | ||
| If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 0 | |
| Third Year | ||
| Fall | ||
| MKTG 313 | Retail Management While MKTG 313 is recommended, any upper-division Marketing course can be substituted as an elective. | 3 |
| BCIS 338 | Business Information Systems I | 3 |
| MKTG 303 | Principles of Marketing | 3 |
| MKTG 310 | Marketing Research (Must earn a grade of at least C-.) | 3 |
| MKTG 380 | Level 2, PGA's PGM Education Program (Part 2) | 3 |
| (Facility MGT 2) Complete Facility MGT 2 & Business Planning B, Customer Relations B, golf Ops A, Merchandising B, Tournament Ops B), W.E. Activities. Level 2 Exams. If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 15 | |
| Spring | ||
| MKTG Upper Level Elective | 3 | |
| MGMT 309 | Human Behavior in Organizations | 3 |
| BLAW 316 | Legal Environment of Business | 3 |
| BFIN 341 | Financial Analysis and Markets | 3 |
| MKTG 381 | Level 3, PGA's PGM Education Program (Part 1) | 3 |
| (Teaching and Coaching 3) (Teaching Seminar 2 Days) Complete Teaching and Coaching 3, W.E. Activities, Teaching and Coaching Seminars. If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 15 | |
| Summer | ||
| Summer Internship 3 (3 Months) | ||
| If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 0 | |
| Fourth Year | ||
| Fall | ||
| MKTG Upper Level Elective | 3 | |
| MGMT 344 | Production and Operations Management | 3 |
| ECON Upper level Elective | 3 | |
| Viewing the Wider World (VWW) 4 | 3 | |
| MKTG 480 | Level 3, PGA's PGM Education Program (Part 2) | 3 |
| (Facility MGT 3) (Business Simulations 1 Day) Complete Facility MGT 3 (Business Planning C, Golf Ops B, Merchandising C, Golf Car Fleet B, Supervising and Delegating A, Turfgrass B, Food and Bev A, Career Enhancement C), W.E. Activities, Level 3 Exams, Business Simulations. If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 15 | |
| Spring | ||
| MGMT 449 | Strategic Management | 3 |
| MKTG 489 | Strategy and Policy (Must earn a grade of at least C-.) | 3 |
| Upper Level Elective in any Business Class | 3 | |
| Viewing the Wider World (VWW) 4 | 3 | |
| If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 12 | |
| Summer | ||
| Summer Internship 4 (7 Months) | ||
| If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 0 | |
| Fifth Year | ||
| Fall | ||
| MKTG 481 | PGA Golf Management Final Experience | 1 |
| If you haven't passed PAT => Attempt Playing Ability Test (PAT) | ||
| Credits | 1 | |
| Total Credits | 120 | |
- 1
-
See the General Education section of the catalog for a full list of courses.
- 2
MATH 1220G College Algebra is required for the degree but students may need to take any prerequisites needed to enter MATH 1220G first.
- 3
All Foundation Requirement Courses must be taken, or satisfied with transfer credits, regardless of which Mathematics or Statistics course satisfies the Area II General Education course: MATH 1220G College Algebra, MATH 1430G Applications of Calculus I, and either MATH 1350G Introduction to Statistics or A ST 311 Statistical Applications must be completed.
- 4
-
See the Viewing a Wider World section of the catalog for a full list of courses.