Strategic Communications - Undergraduate Minor
A student must take the following classes to get a minor in strategic communications.
Prefix | Title | Credits |
---|---|---|
Requirements 1 | ||
JOUR 110 | Media Writing I | 3 |
JOUR 300 | Introduction to Advertising | 3 |
JOUR 374 | Introduction to Public Relations | 3 |
Choose three courses from the following: | 9 | |
Public Relations Storytelling | 3 | |
Media Planning and Buying | 3 | |
Environmental, Social, & Governance Public Relations | 3 | |
Advertising & Public Relations Campaigns | 3 | |
IMC Campaign | 3 | |
Total Credits | 18 |
- 1
Total of 18 credits with the grade of C- or better are required to get a minor of Strategic Communications.